April 14, 2021
Article originally from Hear In Private Practice
By Suzanne Younker, Au.D.
Loyal patients are recognized as a significant contributor to a successful hearing care practice and practice owners must pay attention to how they can continue to satisfy this valuable base.
Business analytics and medical practice experts all agree with the Harvard School of Business that “A 2% increase in customer retention has the same effect as decreasing costs by 10%.” Especially now, with changes in hearing care regulations, there is a new door open for alternative retail access to basic hearing care. Keeping your practice on the top of your patients’ “favorites bar” is critical.
March 24, 2021
Get your patients to leave reviews with these easy methods.
Self-help author and a motivational speaker Dr. Wayne Dyer once said, “Your reputation is in the hands of others.” This sentiment is nowhere truer than in the field of medicine. A practitioner’s reputation is one of the biggest [...]
March 10, 2021
Make your vendor your solutions partner
As a healthcare provider you know the joy that’s experienced when you can say yes to a patient. Being able to supply a patient with his or her needs is why you opened your practice. However, there are also times when you must deliver information[...]
March 8, 2021
Learn the Basics of SEO and 7 quick tips to optimize your website right here!
Everyone has told you that to effectively market your practice, you must get a website, so you went and paid someone to create a website for your practice. Your website is out there on the internet for new, prospective and existing patients to see![...]
February 16, 2021
Credentialing is the process of obtaining, verifying, and assessing the qualifications of a practitioner to provide services in a healthcare organization. If a practitioner provides all the information correctly, it can take 60 – 120 days. If there is a petition process, lobbying, or appealing, the process can be extended to 190 – 220 business[...]
February 16, 2021
Create a Facebook Page for Your Practice with These Seven Steps
Facebook is the most popular social media platform in the U.S. In 2020, the social media giant reported 2.7 billion active profiles. Chances are you are one of those profiles. Perhaps you use Facebook to connect with your college friends. Maybe you log on occasionally to keep up with your grandkids. Chances[...]
January 29, 2021
Easily implement these now!
The lessons learned as we navigated through 2020 have created a blueprint for marketing to patients, and this year the marketing buzzword for practice owners is patient experience. All of your advertising, marketing and messaging should be created with those two words in[...]
December 16, 2020
In response to health concerns surrounding the pandemic, Google My Business has recently added a new section titled “Health & Safety” to accounts, which will keep customers better informed of the safety measures your practice is putting in place to keep patients safe. Updates like this, as well as Local Search, are just two of the reasons why this free tool is one of the most effective ways to market your practice. And if you don’t have an account…read this article to learn the 8 simple steps to set up your practice’s Google My Business account[...]
October 27, 2020
On March 11th, the World Health Organization (WHO) declared Covid-19 a pandemic. What followed was a worldwide lockdown, forcing families to stay indoors and businesses to shut their doors. Between the mandatory quarantine [...]
September 16, 2020
Pepsi and Coca-Cola. Tide and Gain. Apple and everyone else. Companies selling similar products and services to the same customer is a part of free enterprise. As small businesses continue to struggle post COVID-19 [...]
