December 16, 2020

Google My Business Adds Health and Safety Update

In response to health concerns surrounding the pandemic, Google My Business has recently added a new section titled “Health & Safety” to accounts, which will keep customers better informed of the safety measures your practice is putting in place to keep patients safe. Updates like this, as well as Local Search, are just two of the reasons why this free tool is one of the most effective ways to market your practice. And if you don’t have an account…read this article to learn the 8 simple steps to set up your practice’s Google My Business account[...]
October 27, 2020

11 Covid-19 Resources to Assist with Your Practice

On March 11th, the World Health Organization (WHO) declared Covid-19 a pandemic. What followed was a worldwide lockdown, forcing families to stay indoors and businesses to shut their doors. Between the mandatory quarantine [...]
September 16, 2020

Five Tips to Combat Competition to Your Practice

Pepsi and Coca-Cola. Tide and Gain. Apple and everyone else. Companies selling similar products and services to the same customer is a part of free enterprise. As small businesses continue to struggle post COVID-19 [...]
September 10, 2020

Silicon Valley Comes to The Aid of Small Businesses

Small businesses (companies with 500 or fewer employees) support close to half of all U.S. private-sector jobs. Most businesses large or small have contingencies in place for disasters like blizzards [...]
August 21, 2020

A Time to Lead

Whether you are in the pivotal first five years of opening your practice or have been in business for decades, there will come a time when it feels as if calamity has taken up rent free residence in your [...]
August 14, 2020

The United States of Hearing Loss

U.S. Citizens see ads relating to health issues on T.V. and plastered on billboards as they travel, but one of the most common chronic health conditions are seldom seen [...]
August 12, 2020

5 Covid-19 Proof Tips to Maintain Your Practice

Depending on which state you are in, you may be witnessing record spikes in new cases. Businesses are once again being told to shut their doors. Panic and worry continue to be palpable emotions as this intangible [...]
June 9, 2020

Marketing and the Future of Hearing Healthcare: Reaching the New Consumer

Article originally from Hearing Health & Technology Matters
Marketing your practice today is not easy, especially during the pandemic (thanks Captain Obvious) but, do you believe it will get any easier going forward [...]
June 9, 2020

Come on Back Now, Ya Hear! Practical Tips for Patient Retention

Let’s face facts…although the service you perform is extremely valuable and necessary, it’s also your business, and a business without customers can’t survive. And while we’re […]
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