Pepsi and Coca-Cola. Tide and Gain. Apple and everyone else. Companies selling similar products and services to the same customer is a part of free enterprise. As small businesses continue to struggle post COVID-19 [...]
Small businesses (companies with 500 or fewer employees) support close to half of all U.S. private-sector jobs. Most businesses large or small have contingencies in place for disasters like blizzards [...]
Whether you are in the pivotal first five years of opening your practice or have been in business for decades, there will come a time when it feels as if calamity has taken up rent free residence in your [...]
Depending on which state you are in, you may be witnessing record spikes in new cases. Businesses are once again being told to shut their doors. Panic and worry continue to be palpable emotions as this intangible [...]
Article originally from Hear In Private Practice
By Suzanne Younker, Au.D.
Loyal patients are recognized as a significant contributor to a successful hearing care practice and practice owners must pay attention to how they can continue to satisfy this valuable base.
Business analytics and medical practice experts all agree with the Harvard School of Business that “A 2% increase in customer retention has the same effect as decreasing costs by 10%.” Especially now, with changes in hearing care regulations, there is a new door open for alternative retail access to basic hearing care. Keeping your practice on the top of your patients’ “favorites bar” is critical.
50 Million American Suffer From Tinnitus – So Why Aren’t They Flocking To Your Practice?
The market for treating tinnitus, a complex auditory condition often associated with ringing in the ears, may represent one of the newest opportunities for hearing health professionals. About 50 million Americans are believed to suffer from some form of the condition, and about 12 million of these are characterized as severe enough to require medical treatment.